56 Best Amazon Black Friday Deals 2024 Up to 50% Off

Curling novices, allow us to introduce you to The Beachwaver Co.’s B1.25, a goof-proof styler that’s gone TikTok-viral for its self-rotating barrel. “I rarely curl my hair, and I constantly get confused with which direction to twirl the barrel, so Beachwaver’s viral curler takes all of the guesswork out for me,” says commerce writer Jennifer Hussein.

Olaplex No.7 Bonding Oil is what we like to call “on-sale liquid gold.” This little bottle of sleekening, smoothing serum protects gets your hair looking its best, especially when used before heat styling or to deescalate morning frizz.

Ask any beauty lover what’s at the top of their wish list, and we’d bet that it’s the Dyson Airwrap Multi-Styler Complete Long. Amazon shoppers can score $100 off the everywhere-viral device, which uses low heat and high velocity to smooth, curl, polish, and volumize.

L’Ange’s Le Duo makes styling super straightforward and ooh-la-la-level chic. It features floating titanium plates, 360-degree vented airflow for shine-locking, and an adjustable temperature range between 280° and 430° Fahrenheit.

Creating perfectly bouncy curls starts with the Bio Ionic Long Barrel Styler. Made for those with medium-length to long hair, its ceramic barrel instantly heats up and evenly distributes heat to curl hair without frying it (it’s no wonder how it won a 2024 Allure Best of Beauty Award).

Dull, dry hair is no match for Christophe Robin’s Regenerating Mask, which uses prickly pear oil to boost shine and smooth frizz. Step away from the showerhead, apply a small amount, let it sit for five minutes, and rinse it out.

SheaMoisture’s Curl Enhancing Smoothie gives every strand TLC, defining and coating curls with nourishing coconut oil and silk protein for a megawatt shine. You’ll get all the moisture without the greasy weigh-down associated with most leave-in treatments.

Thanks to your daily pumpkin spice latte, the leaves aren’t the only thing turning a little…golden brown. If your teeth need a quick brightening, Crest 3D Whitestrips are your easiest, most affordable bet. We trust them so much we handed them a Best of Beauty Award this year.

When’s the last time you replaced your toothbrush? If it’s been a while, upgrade your smile with Oral-B Pro’s 1000 Rechargeable Electric Toothbrush. We love that it goes easy on sensitive gums via three pressure control modes.

Pair your usual dental floss with the high-powered Waterpik Aquarius Water Flosser. This nifty tool uses a powerful, steady stream of water to clean every nook and cranny between your teeth and gums.

Did all of those pumpkin spice lattes turn your chompers a little more beige than you’d like? Enter Moon’s Teeth Whitening Kit, a Best of Beauty-winning, goop-free, LED whitening solution that’s easy to use and yields major results.

Okay, the baby pink color of the Philips Sonicare’s ProtectiveClean 6500 Rechargeable Electric Toothbrush was the first thing to catch our eyes, but this toothbrush’s polishing abilities are top-tier. This rechargeable option has three different brushing settings (clean, white, and gum care) that use 62,000 brush movements per minute to intensively brush away plaque and cavity-causing bacteria.

The wonderfully affordable, easy-on-the-eyes Quip Sonic Toothbrush just got even more irresistible—not to be dramatic. Contributing commerce writer Annie Blackman has it in pink and explains, “I love how sleek this thing looks while getting the job done and then some.”

Mighty Patch’s Original Patch makes fast work of even the peskiest pimples. Slap one of these absorbent, hydrocolloid-rich patches on your zit before bed and wake up to witness the goo drawn out—no popping necessary,

Got fine lines? The UBeauty The Super Hydrator’s got you. Vitamin E, fatty acids, and argan oil hydrate to condition skin and invest in future protection by strengthening the skin barrier. You’ll also appreciate the peptides and antioxidants for boosting radiance and a refreshed look.

Olay’s Cleansing Melts kind of feels like the (Best of Beauty-winning) future of skin care. The water-activated pads dissolve into bubbly suds that foam into a cleanser to dole out brightening vitamin C. The melts are a total dream for travel, too.

Serum below the decolletage? You don’t say! Nécessaire’s The Body Serum is 25% off for your hydrating and plumping pleasure. Apply it all over, let it absorb, and thank hyaluronic acid, ceramides, and niacinamide.

Sunscreen is always on top of our list—Cerave’s AM Facial Moisturizing Lotion SPF 30 in particular. Its transparent, conditioning formula guards your skin against UV rays and treats skin to a moisturizing cocktail of hyaluronic acid, ceramides, and niacinamide.

The Therabody TheraFace Pro Microcurrent Facial Device has taken over some of the faciest faces on TikTok for its range of complexion-enhancing attachments, including add-ons for muscle-massaging percussive therapy, contour-defining microcurrent, and tone-evening LED light therapy.

For less than $50, you can score six items from Youth to the People in the brand’s marked-down The Youth System set. It includes travel sizes of all the brand’s best sellers, including the Best of Beauty Award-winning Superfood Cleanser.

Consider your nighttime regimen totally revamped with the Sunday Riley Go To Bed With Me Evening Skincare Set. This six-piece lineup includes everything you need to address fine lines, dark spots, and acne overnight.

Hydrate your face like a pro with Belif’s Aqua Bomb, a supremely refreshing, lightweight moisturizer spiked with hyaluronic acid, squalane, and niacinamide. The gel formula absorbs quickly and deeply, leaving behind baby-soft skin and boosted firmness.

Your body-care regimen deserves a glow up in the form of Sol de Janeiro’s Brazilian Bum Bum Starter Kit/ This five-piece kit is made up of the Brazilian brand’s moisturizing body essentials along with a full-size perfume of the gourmand, TikTok-viral Cheirosa perfume.

Try all three delightful formulas (and scents) from Sol de Janeiro with the brand’s Ultimate Body Cream Bundle. This trio features full-size tubs of each heavenly-scented body butter from the brand.

Tatcha’s The Dewy Skin Cream is a total treat. Powered by red algae, hyaluronic acid, squalane, and Japanese purple rice, the formula works to smooth fine lines and reduced redness.

Missha’s Time Revolution Essence moisturizes, tones, and clarifies using a hearty dose of cica. It’s a great pick for people struggling with dry or sensitive skin exacerbated by wearing base makeup. You can fit this into your routine as the first step post-cleansing.

Vitamin C is a glowy go-to, and this Mario Badescu serum is packed with the stuff. It’s also infused with sodium hyaluronate, a hydrating hyaluronic-acid derivative.

“This might be a bold statement, but no mascara has left me with a greater impression than Maybelline New York’s Lash Sensational Sky High Mascara,” commerce editor Sarah Han previously explained. “My short, nearly-invisible lashes and I are hard to impress—almost all mascaras I try are inevitably rallied into a makeup bin of no return—but this formula lengthens and creates definition without needing a million layers, which is also to say, it doesn’t clump.”

Lancôme’s Défincils High Definition Mascara is bringing all of the drama with none of the bulk. (Proof? It’s won 12 Allure Reader’s Choice Awards—and counting.) The lengthening, defining formula separates and tints each lash, conditioning all the while with the help of pro-vitamin B5 and panthenol.

Urban Decay’s Naked 2 Basics Eyeshadow Palette is a can’t-go-wrong range of neutrals for building, blending, and wearing solo. Its six shadows were designed to complement one other and stay put for hours.

Lock in your look with L’Oréal Paris’s Infallible 3-Second Setting Spray Mist, which we’re pleased to say is on sale. It seals in makeup for up to 36 hours and staves off caking and cracking wherever you apply.

Billie Eilish’s Eau de Parfum doesn’t rest on its celebrity-related laurels. Rather, the best-selling eau inside this busty bottle speaks (and smells) for itself, with delectable notes of musky vanilla, amber, and petals.

This sea-like scent goes in your hair and all over your sweet, sweet bod to hydrate and fragrance every inch of wherever. A dose of glycerin accompanies fragrant sandalwood, amber, cedar, and violet.

Marc Jacobs’s Daisy Eau So Fresh has a fresh floral feel similar to a sunny spring day (which is exactly what we need to cure the winter blues). Its fragrance propfile includes notes of grapefruit, rose, and raspberries.

Sol de Janeiro’s body mists have become a thing of TikTok legend, and you can grab five travel-size bottles of the brand’s viral collection with the Mist and Match Hair & Body Perfume Bundle.

Lancôme’s La Vie Est Belle Eau de Parfum is an iconic floral scent that’ll elevate anyone’s fragrance collection. This dazzling aromatic features notes of floral iris, earthy patchouli, creamy vanilla, and sweet sugar.

We have yet to find a single person that doesn’t like Philosophy’s Amazing Grace Eau de Toilette, a musky floral that’s equal parts subtle and statement-making. Its warm, floral scent gets a lightly zesty touch from bergamot.

Dossier makes some of our favorite perfumes at some of our favorite prices, so the deal only sweetens when a sale sticker is in sight. Ambery Vanilla is a favorite of commerce writer Annie Blackman who likes to spritz it on before a wintery date night.

Fruity? Gourmand? What about a bit of both? I Love Your Smell, Baby is a perfect harmony of tart fruity and warm vanilla-y goodness. Refreshing lemonade, sparkling pomegranate, and juicy raspberries are balanced with comforting vanilla and creamy musk. It’s a scent that transcends the seasons.

If headaches are a constant bother, TheraBody’s SmartGoggles are the game-changer you’ve been begging for. This smart eye mask can hook up to your phone to access infinite settings that’ll help relieve migraines and ease tension headaches.

Life feels better with the comforting weight of Luna’s Luxe Cotton Weighted Blanket. Its breathable fabric will keep you cozy without smothering you in heat.